Bids, Proposals and Tenders

Succeeding with effective writing

By (author) David Nickson

Publication date: 07 Jun 2012

This book is a must-have guide for anyone producing bids and proposals ranging from short covering letters through to tenders for major corporate or government procurement. Numerous mini case studies and quotes from specialists are included. Sales, marketing, project and technical staff will all benefit from reading the book and keeping a copy on their shelves for reference. It is also useful for business students at all levels. Contents include: The Art of Proposal Writing; The Proposal Lifecycle; Presentation and Format; Editing and Reviewing; Getting Information from Experts; Corporate and Client Culture; Writing proposals within the OJEC/OJEU procurement system.
The author has managed, written and reviewed bids to both the private and public sectors including: General Motors, the MoD, and the Cabinet Office. He also has extensive experience as a project manager and has over 200 magazine and journal articles to his name along with several books. He is currently Director of Astar Computers Ltd.

Dimensions: 244x170mm

Print ISBN-13: 9781906124892

Ebook ISBN-13: 9781906124984

140 pages



Glossary of tender terms


What is a proposal?

Preparing to write

Proposal writing

Getting information from experts

Editing and reviewing

Supplier and client culture

OJEU proposals

Presentation and format

Appendix A - Template pages

Appendix B - Checklists

Further reading

Well structured, easy to understand and follow, and full of practical advice written in the style David advocates, this book should be a mandatory read for anyone contributing to a proposal, regardless of their role, experience or background. An essential read!

Chris Whyatt
Creator of the Get to Great™ benchmarking methodology

This book is an excellent guide on how to approach proposal writing.

Viv Green
Cap Gemini